THE POSTAL DEPARTMENT HAS BEEN MAKING EFFORTS AT EXPANDING ITS REPERTOIRE OF SERVICES TO BE MORE CUSTOMER-CENTRIC IN CHANGING TIMES.

‘Penta Phones for sale’ says the banner before the district head post-office here, located near the old bus stand. Another of the Postal Department’s efforts at a makeover, the Penta Phone seems to have got off on the right foot. In the last one month, post offices at Sangareddy and Zaheerabad sold about two hundred phones, the stock being cleared within just an hour.

 

The phones, which can be booked by paying Rs.500, come with a BSNL-to-BSNL talk time offer of Rs.1,999.

 

That’s not all. Targeting the corporate customer and their needs for fast and end-to-end, reliable transportation across the nation, the department launched ‘Logistic Post’.

 

Tie-up with Railways

With a tie-up with the railways, and its own strong nationwide network to back it, Logistics Post transports the customer’s goods to the nearest post office. Four routes were launched two months ago, including Hyderabad-Adilabad-Mancherial, Hyderabad-Chennai (via Vijayawada),Hyderabad-Bangalore, and Vijayawada-Visakhapatnam and eight vehicles roped in exclusively for this purpose. The industrial estate at Patancheru in Medak district serves as the Logistics Post Centre.

 

Another service of the Postal Department is the Book-Now Pay Later (BNPL) scheme, where customers can first avail of the service, and pay their bills later. More than a dozen organisations, including private sector units, have already been using this service.

 

The Passenger Railway Reservation System (PRRS) was introduced at Sangareddy and Jogipet post offices. However, reservations can only be made during working hours of the department, making it inconvenient for customers.

 

The E-seva, similar to MeeSeva, introduced by the department provides services to the public at a cost fixed by the government. “Other services being offered by the department include My Stamp – where one can get his or her printed photo on the stamp and use it, Direct Post for distribution of pamphlets, Media Post through which customers can put up advertisements in the department premises, and e-Post which enables a customer to send a scanned copy of a letter to the remotest part of the country where a post office exists,” says Postal Superintendent K. Janardhan Reddy.